As a business, making sure you are connected online is an essential element to building your brand, growing your customer base and creating your empire. Facebook is the most widely used social platform, with over 1.5 billion users globally, and helps brands communicate with their customers. However, with this much exposure, it also makes Facebook an ideal place for hackers. So how can you keep your business safe on Facebook?
Since it’s conception 11 years ago, Twitter has become a heavyweight contender in social media, defining a generation of hashtaggers & the everlasting 140-character haiku, but how do you effectively engage your Twitter audience?
How do you choose the right hashtags for your business? Not all hashtags are equal & businesses need to choose their hashtags wisely but where do you start with researching and does social channel make a difference to how hashtags are used?