Mistakes to Avoid when your Business is Starting Out on Facebook

Business is built on relationships. Social networking sites such as LinkedIn, have transformed the way we do business. LinkedIn can help you build your network, find new customers/clients and develop a professional image for you and your business. However, this is only the case if you follow best practices and maintain proper etiquette.
Here are a few tips we’ve compiled to ensure you follow proper LinkedIn etiquette and best practices.

Why You Need a Social Media Calendar

Business is built on relationships. Social networking sites such as LinkedIn, have transformed the way we do business. LinkedIn can help you build your network, find new customers/clients and develop a professional image for you and your business. However, this is only the case if you follow best practices and maintain proper etiquette.
Here are a few tips we’ve compiled to ensure you follow proper LinkedIn etiquette and best practices.

Mistakes to Avoid when your Business is Starting Out on Facebook

Business is built on relationships. Social networking sites such as LinkedIn, have transformed the way we do business. LinkedIn can help you build your network, find new customers/clients and develop a professional image for you and your business. However, this is only the case if you follow best practices and maintain proper etiquette.
Here are a few tips we’ve compiled to ensure you follow proper LinkedIn etiquette and best practices.

How to use Pinterest to Grow your Business

Pinterest is a popular social media site that allows people to share ideas and inspiration by pinning images and articles.
It’s like a giant virtual refrigerator door, with unlimited magnets.
So, how can it help grow your business? Data shows that people who research products on Pinterest tend to make an actual purchase. Furthermore, 5% of all website referral traffic is generated from Pinterest. That’s just second to Facebook.

How to Use Facebook Groups for Business

Are you looking for a new way to connect with your audience on Facebook? It may be time to consider using Facebook groups.
Facebook groups offer a way for people to connect with businesses, brands and organisations that they consider important. Facebook groups are a place for collective communication, where people with a shared interest can voice their opinion. With more than a billion active users per month (that’s more than half of Facebook’s entire user base), Facebook groups are dominating the online social spectrum.
What does this mean for your business?

A Quick Guide on How to Create Effective Instagram Ads

Instagram recently surged to 700 million active monthly users, doubling its user base in just two years. Considering that’s twice the size of Twitter and Snapchat’s audience, it’s no surprise that over a million advertisers are active on the photo-sharing platform. By using Instagram ads, you can market to a huge pool of potential customers interested in your product or service, but how can you create effective Instagram ad campaigns?

LinkedIn Business Etiquette

Business is built on relationships. Social networking sites such as LinkedIn, have transformed the way we do business. LinkedIn can help you build your network, find new customers/clients and develop a professional image for you and your business. However, this is only the case if you follow best practices and maintain proper etiquette.
Here are a few tips we’ve compiled to ensure you follow proper LinkedIn etiquette and best practices.

What are the Best Social Media Platforms for YOUR Business

Before introducing your business to the world, it’s important to develop a social media strategy that works for your business. To do this, you need to understand where your audience hangs out most and which social channels they regularly use. Instead of trying to juggle daily posts across every social network, stay focused on the platforms that bring you the best return. So, which social media channels can benefit your business the most?

Why Video Needs to Be Part of Your Social Strategy

Video should be an integral part of any successful social strategy. Online video consumption is at an all-time high & can quickly garner the attention your business or brand needs. If you haven’t adopted video into your marketing repertoire, now’s the time. Let’s take a look at why video needs to be part of your strategy.

How to Write Effective Content for Social Media

Each major social media platform has its own style, its own niche, and its own expectations for compelling content. What’s suitable for LinkedIn might not work as well on Facebook, just as a simple tweet can convey information faster than a lengthy blog post.